Building a coordination layer for the real economy

The economy iswaiting on itself

Millions of businesses can sell today. Many would buy too, once their next customer signs.

CoSwap is building a way to connect those decisions — so you could secure the customer orders that make your next purchase or investment possible before committing to it.

Your company buys and sells. So do your suppliers and your customers. Each of you decides alone, even when your purchases depend on one another. CoSwap links those interdependent purchase decisions before anyone commits.

01 The hidden deadlock

Each company waits for its next order.All three end up stuck.

Take three businesses. Each wants to buy something and has something to sell. Each holds its purchase until a new order comes in.

Furniture company
Purchase on holdShowroom renovation
Can supplyOffice furniture
Waiting for orders
Construction company
Purchase on holdMarketing campaign
Can supplyRenovation services
Waiting for orders
Marketing agency
Purchase on holdOffice furniture
Can supplyMarketing services
Waiting for orders
  • Furniture company: Purchase on hold Showroom renovation, Can supply Office furniture, Waiting for orders
  • Construction company: Purchase on hold Marketing campaign, Can supply Renovation services, Waiting for orders
  • Marketing agency: Purchase on hold Office furniture, Can supply Marketing services, Waiting for orders

None of the three buys, though each could be another’s customer.

CoSwap adds no goods, money or capacity. It finds sound links between offers and needs that already exist.

02 The mechanism

Your next purchase can depend on your next sale

You state three things. CoSwap searches across many businesses for combinations where those statements fit together.

01My purchase

A service, a product or equipment, with a budget and a time frame.

02My offer

Products and services you have now, or capacity you will have later.

03My condition

Your trigger to go ahead, for example a signed counter-order of a set size.

When CoSwap finds a combination, each business is invited to agree to its purchase — on the condition that its own customer order is confirmed. If everyone agrees and all conditions are met, the linked commitments can take effect together.

You decide on your own.CoSwap confirms the linked purchases together.
In practice
Deal sizes can differ.
Each participant decides for itself.
You pay and get paid in ordinary currency.
A commitment triggers no instant payment or delivery.
CoSwap coordinates decisions. Commercial risk stays with you.
03 The mechanism in action

Watch CoSwap link three separate decisions into one combination

€18k · Showroom renovation
€6k · Marketing campaign
€14k · Office furniture
Furniture companywants Showroom renovationsells Office furnitureWaiting for orders
Construction companywants Marketing campaignsells Showroom renovationWaiting for orders
Marketing agencywants Office furnituresells Marketing campaignWaiting for orders

Each business runs its own numbers. On its own, waiting makes sense.

Change one thing

Illustrative demo with scripted scenarios. It does not run the live matching engine.

04 Tomorrow’s capacity

Capacity you’ll have tomorrow can unlock a decision you make today

Many businesses know weeks ahead when capacity frees up. A furniture company expects a quiet January, so it can offer January production now. A confirmed future order could make its own investment possible today.

Today+1 month+2 months+3 monthsMarketing agency: orders furniture
order signed today
delivery
Furniture company: production capacity
booked
free capacity
Furniture company: approves the renovation
decision made today
Today+1 month+2 months+3 monthsMarketing agency: orders furniture
order signed today
delivery
Furniture company: production capacity
booked
free capacity
Furniture company: approves the renovation
decision made today
Decision todayCapacity booked nowCapacity free later

The participants agree delivery dates and terms between themselves. CoSwap does not finance deals or guarantee delivery.

05 One engine, many markets

One enginefor many markets

CoSwap is the core technology. CityLift is one of its first applications. You can run the same engine in different economic ecosystems.

01CityLift coordinates demand among the businesses of one city or region.citylift.io
02ProductBay gives startups access to their first customers and to each other’s services.productbay.io
03CoSwap coordinates purchases, services and spare capacity across SMEs and mid-sized firms.
04CoSwap links manufacturers with suppliers and service firms.
05Combinations between companies in different clusters, regions and countries.

From local business networks to a global coordination layer

Each application runs on the same technology. As the system matures, compatible networks could join one shared search space, where participation terms and law allow.

06 The science

Market design builds markets where ordinary coordination fails

CoSwap builds on market design, the field that writes rules for markets where simple matching falls short. Its best-known case is kidney exchange. Two patient-donor pairs often can’t swap, yet several pairs linked in a chain or cycle can.

Kidney exchange, simplified
Pair 1Pair 2Pair 3
donorpatientincompatible within the paircompatible transplant
Each donor is incompatible with their own patient but compatible with a patient in another pair. Two pairs alone can’t swap. A cycle of three works.
The question CoSwap explores

Can several independent businesses coordinate their conditional commitments so that purchases they would postpone go ahead?

Intellectual roots

Market designMultilateral matchingConditional commitmentsCoordinated confirmation of interdependent dealsMeasuring additional economic effects

CoSwap did not invent multilateral cycles. Our research and engineering task is to apply them to varied B2B purchases, to present and future capacity, and to real contracts.

07 Evidence

We keep ambition and evidence apart

Working today
We have a working prototype of the matching engine.It finds combinations of 3 to 6 companies in synthetic markets with up to 2,000 businesses.
What we are validating
The commercial mechanism of conditional commitments.How businesses behave in practice.Legal structure and real multilateral deals, in field tests.
Open questions
Does the technology create additional orders?Does it bring postponed investments forward, or does it only redirect purchases companies would make anyway?

This is our research programme.

Status

We have applied to SPRIND, the German Federal Agency for Disruptive Innovation. We are in dialogue with Fraunhofer ISI about possible independent research support.

Neither means funding, a formal partnership or scientific proof of the effect.

08 The vision

An economy where businesses coordinate future demand across industries, regions and borders, turning postponed purchases and unused capacity, available today or in the future, into new commercial opportunities.

Postponed purchaseson hold until a customer order is confirmed
Unused capacityavailable today or in the future
New commercial opportunitiesacross industries, regions and borders
09 Help validate a new market mechanism

You already have capacity and demandCoSwap connects them

For businessesBring a purchase you’re holding back, plus capacity you could sell, into our first field experiments.Join an experiment
For networks & clustersBring your network’s real purchasing needs and spare capacity into a field pilot.Propose a network
For researchersEvaluate additional transactions and their economic effect, independent of us.Start a conversation
For institutions & investorsSupport the testing and development of a new market infrastructure.Talk to us